Based in Tupelo, Mississippi, RWSmith ETC, LLC is a woman-owned business dedicated to education, training, and consulting for utilities and other service industries, including hospitals, banks, hospitality, universities, municipalities, and more.
In the summer of 2022, Roger and Lisa embarked on a new journey.
Utilizing Roger’s experience, business and industry knowledge, personal connections, and a love of training and consulting, they created RWSmith ETC, LLC. Focusing on education, training, and consulting, the business is now affiliated with several professional development and consulting firms that offer expertise in employee education and training, leadership development, strategic planning, and more.
In addition, Roger is leveraging his 30 years in the software industry to help utilities find the enterprise software solution that best meets their needs. Targeted at small and mid-market utilities, RWSmith ETC can help you make the right decision, in the right way. The RFP creation, demonstration, and decision process can be daunting, but RWSmith ETC will smooth the way.
Many utilities don’t feel like they need a consultant to manage the entire project; they just need guidance, and that is where we can help.
As a bonus, RWSmith ETC is leveraging AI technology in the RFP creation and evaluation process, saving countless billable hours and providing extensive data to guide your utility to the best possible decision and outcome.
Lisa W. Smith
RWSmith is majority owned by Lisa W. Smith. A background in business and a Bachelor of Science degree in computer science from Mississippi State University provide the experience to lead the company into the future. While most of Lisa’s work is behind the scenes as chief financial officer, her knowledge, insight, proofreading skills, and experience serve as a guiding light for the company's more public side.
Roger W. Smith
A degree in communications and a love of human interaction has always been an influence in Roger W. Smith’s personal and professional life. A devoted “people watcher” fascinated with human behavior, Smith has always been driven to more deeply understand how we all work together, play together, and exist together.
Roger began working in the utility software business in 1994 when he joined Central Service Association in Tupelo, Mississippi as a communications specialist. He later moved into marketing and eventually accepted the role of Chief Business Development Officer for the company in 2009. During this time he earned his CPSv and CPE certifications from TVPPA and participated in dozens of additional continuing education classes in marketing, branding, leadership, communications and more.